by seoexpert | Apr 17, 2014 | Online marketing, SEO
2014 will go down in history as a bad year for SEO gurus who specialized in taking shortcuts to the top of the Google search rankings. With dramatic algorithm changes introduced (Penguin and Panda), low quality sites with spammy backlinks were suddenly penalized....
by seoexpert | Apr 17, 2014 | Advanced SEO Techniques, Online marketing, SEO
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the...